Mission & Vision

Why organic is the norm for us.

Health Ingredients Trading is a wholesaler of nuts, seeds, grains, dried fruits, Superfoods, fats, syrups and spices. We import and export purely organic products from more than 35 countries.

We bring suppliers of the best organic ingredients and food producers from all over the world in contact with each other, enabling a safe chain connection. Our mission includes always working together.

Special ingredients to achieve our mission:

  • Sharing our knowledge of organic food with our customers
  • Doing business in an ethical way with fair prices for producers
  • Supporting farmers who want to switch to organic farming
  • Good working conditions for all employees in the food chain
  • Continually striving for the best quality


At Health Ingredients Trading, we take the quality of our products extremely seriously. With our agronomists, certification institutes and suppliers, we work closely with farmers to continue to meet organic standards. Together we can ensure a safe food chain and reliable traceability right to the source.

For each delivery, we have several unprocessed samples tested by in-house and external specialists, so we can continually test whether we meet the requirements we set for organic products. To this end, we work together with renowned laboratories:

  • Groen Agro Control
  • TLR
  • Bureau Veritas
  • Eurofins

Our Team

Frank Reijnen

Managing Director


‘Everyone is unique and that’s a good thing. That diversity enables us to realise fantastic and spectacular results.’

Started HIT in 2009. Tells his five-year-old nephew that he buys and sells ingredients. Enjoys the international aspect of his job, working with different cultures and learning more about ‘his’ products every day. Wanted to become a pilot when he was younger so that he could fly like a bird and see a lot of the world. Still flies to destinations around the globe, but as a passenger. Used to build model planes. Loves to eat Indian, Italian and Dutch food. Never liked cucumber and still doesn’t.

Kevin van de Weijer

Kevin van de Weijer

Junior Trader


‘It’s all about food, sports and health’

Have you ever tried a shake with beans, tuna and black currants? Kevin did. The tasting experience he describes as interesting. Kevin is crazy about superfoods and health shakes made of all kind of ingredients.

Kevin’s biggest passions in life are food, sport’s and farming. Try to get the best out of yourself every day. In his younger years Kevin worked after a day of school  at his uncle’s farm. He particularly has good memories at picking up potato peels at people’s home. Kevin is looking forward to help the Hit farmers in Sri Lanka with his skills and knowledge.

Leonie Reijnen

Financial Administration


‘Everyone is unique, just like me. How nice is that!’

Leonie soon realised that becoming a princess comes at a cost. Beautiful dresses and a crown don’t come cheap. So she eventually got involved in paying bills and making money for HIT. And she enjoys it, because every day is different and her colleagues are much nicer than Cinderella’s envious stepsisters. But the diva inside hasn’t completely disappeared: Leonie loves to eat in places where she doesn’t have to cook or do the dishes.


Hester Hendrix

Quality Manager


‘I started cooking at a very young age

From the age of two my mother and I prepared family dinners. Using the best ingredients we bought at the local market. With her chef’s hat on, Hester prepared all kind of sauces and she loves the Italian cuisine. One time she used a very special ingredient, dishwash soap, to clean the vegetables. Needless to say this was a once of a life experience for the family.

Cooking and the passion for ingredients runs in her family. ‘My brother became a chef in a restaurant, myself; I am a proud quality manager at HIT.’

Koen van den Bos

Koen van den Bos

Junior Trader


‘My grandfather worked at a cocoa factory’

Koen loved watching his grandfather negotiating skills. You can describe Koen as the observant type, he finds behaviour of people fascination. At HIT he loves to figure out all the international rules and possibilities in trade. ‘Every country has its own special codes in trading.’

You can wake him up to binge-watch the popular sitcoms, all-time favourites are Friends and Modern Family. His interests in trading and international manners are the right match to work at HIT.